What is the Apify Store?

The Apify Store is a public marketplace where developers publish actors (pre-built automation tools) and users discover, run, and pay for them. Think of it as an app store specifically for web scraping, data extraction, browser automation, and AI-powered data processing tools. The Store contains thousands of actors organized by category — including scraping tools for specific websites (Amazon, LinkedIn, Google Maps, TikTok), general-purpose crawlers, data processing pipelines, AI integrations, and automation workflows. Users find actors through keyword search, category browsing, curated collections, and popularity rankings. Each actor has a dedicated Store page with a description, README documentation, pricing information, input schema, example output, and user reviews. For developers, the Store is a monetization platform. When you publish an actor with Pay Per Event (PPE) pricing enabled, every user who runs your actor pays per event — per result returned, per page scraped, per search performed, or whatever unit you define. You set the price per event and earn revenue automatically. Apify handles all billing, payment processing, and user management. Your job is to build a useful actor, price it appropriately, and keep it running reliably. Store visibility is determined by several ranking factors. Quality score is a composite metric based on your actor's success rate, schema compliance, metadata completeness, and build freshness. Usage volume measures how many users run your actor and how often. Metadata relevance determines how well your actor matches search queries based on its title, description, and README content. Actors with higher quality scores and more usage appear higher in search results and category pages. ApifyForge helps you optimize for these ranking factors with quality score tracking, schema validation, metadata management, and Store analytics. You can see exactly which factors are dragging down your visibility and fix them before they affect your revenue. Visit apifyforge.com/glossary/apify-store for more details on how Store rankings work. For related topics, see the questions about how to get more users for your actor and how much you can earn with Apify actors.